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X Games

Project Type
  • SCAD Project
Category
  • Multi Channel Campaign
Software
  • Photoshop
13 May 2019
No Comments
Murphy

X Games

Campaign Objective X-Games decided to stream live the whole event through ESPN, this campaign aimed to promote that, looking for a way to show the benefits of the experience of watching and following the competition from home. The concept focused on the advantages of seeing the incredible close-up shots from athletes' GoPro cams, showing some…
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13 May 2019
No Comments
Murphy

Typography Dominant Vs Visually Dominant Ads

The Concept One of my favorite university projects, about realizing that print design is either mostly about the visual or the headline. Just like as a general rule in great design things should be either subtle or BOLD. The campaign was about designing two spreads and two vertical print ads, focusing on the contrast between…
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09 May 2019
No Comments
Murphy

FoxFace Challenge

The Campaign The concept for this interactive campaign is to create a fun and creative way for the brand to connect with its core customers. Looking to engage with people using Fox's site and social media to create a reaction by sharing people's most representative facial expressions of their inner adrenaline-junkie monsters. Poster' Design Concept…
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